Dear Kat

Ask Kat a question


"I have a question about this: Some brands/bloggers/influencers have so many different "genres" they fit into in attempts to be relevant to a wider audience. Sometimes it works and sometimes it feels like the "brand" is disorganized and undefined. How do you know when you're expanding into the right categories and not confusing your audience when you add somethings new?" -Becca

That’s a great question.  I think choosing one genre/topic to hone in on in the beginning when you’re trying to build a following and define yourself is super important.  For me, that genre was fashion.  Once I was well known as a fashion blogger, I started incorporating my other interest and hobbies into my content and now I talk about a wide variety of topics from food to decor, travel and wellness.  But, again, in the beginning, you should absolutely garner an audience based on one or two topics so you don’t dilute your brand.  Expand into other areas when it feels natural, and when you’re truly as passionate about those areas as you are with your original genre.  At the end of the day, people are going to listen to you if you’re genuine, informative and passionate about what you’re sharing!

Kat
"Hi! I've heard mixed things about juices. Why have you personally chosen to make this a juice instead of a smoothie?" -Anonymous

Yes, some people say that juices aren’t as great as smoothies because they have too much sugar and not any fiber.  The juice I make every morning is super low in sugar.  I only use green vegetables in my juice with the exception of 1/2 a green apple – so it all depends on what you put in it!  I like to drink 16 oz of green juice first thing in the morning on an empty stomach.   This doesn’t overwhelm my digestion and just wakes it up!  I get a flood of energy through greens!  Smoothies are too rich for me personally in the morning, and I just don’t love drinking a meal – I prefer to chew it.  Also, as someone with digestion issues, too much fiber in a smoothie overwhelms my system and bloats me.  Everyone’s body is different, so test out both and see which one works for you!

Kat
"I love this way to reach you! I have a hair question... Being a long time loyal blog reader of yours, I notice that almost 100% of your looks show you with your hair down. I can't blame you, you have gorgeous hair! But do you wear it down most of the time in real life?! Doesn't it get annoying? Like even in your more casual looks it's gorgeously styled. I have long thick hair like you, and when I wear it down, I can't wait to get it out of my face! Thanks so much!!" -Ellie R.

Hi Ellie!  Thanks so much :)  Yes I wear my hair down 90% of the time.  I prefer wearing my hair down and luckily don’t get bothered with it/find that it gets in my way.  If I’m having a bad hair day or feeling lazy, I toss it in a ballerina bun with an elastic and just embrace the messiness.  I love using this R&Co dry shampoo to take the oil out of my roots and freshen it up!

Kat
"Hi Kat! Curious to know if you've been to any Wellness conferences, such as In Goop Health, SXSW Wellness Expo, WELL Summit, etc? Which would you recommend, what are your favorites, and/or which conferences would you'd most like to attend?" -Andrea

Hi!  Yes I’ve attended several conferences, but in terms of wellness ones – only In Goop Health!  I absolutely loved it and thought it was worth every penny.  I ran into several people in the industry I had been dying to meet, really enjoyed the seminars, food and pamper stations, and thought overall it was just a great networking opportunity!  Very well organized too ;)

Kat
"Hi Kat, I hope you're well. I have a question I am almost 30 years old. Am I too late to start fashion blogging? What sites are perfect to start fashion blogging on? I hope to hear from you soon." -Alicia

Hi!  It’s never too late to start anything!  If you’re passionate enough about something, and you’re willing to put in the work, you can truly do anything you put your mind to.  Understand from the outside, blogging is obviously not as easy, seamless and pretty as it looks!  I work 6-7 days a week, am the most busy during holidays, and there are a TON of logistics that go on behind the scenes to run a successful business.  If you’re open to constantly learning new things, relentless in your mission/goals, committed, and have a unique voice and content, then I have no doubt you can and will thrive!  Blogspot and WordPress are free website/blog hosting sites!

Kat
"What kind of dog is Charlie and how old is he?"

He’s a dachshund terrier rescue puppy from Vanderpump Dogs!  He’s 2 years old!

Kat
"I love your nails! What are you favorite polish colors?"

Thank you!  I pretty much only wear these 3 colors depending on the season; OPI “Lincoln Park After Dark” OPI “Funny Bunny” and OPI “The Thrill of Brazil.”  I also like Essie “Marshmallow” and Essie “Wicked.”

Kat
"Who does your eyebrows?"

I get my eyebrows waxed from Raluca at Anastasia Beverly Hills in LA, and then at Anastasia Beverly Hills in Sephora in NYC.  I fill them in with Bobbi Brown eyeshadow in Mahogany using a brow brush.

Kat
"Hi, I have been following you on social media for years, and I love the way you seem to face life, I just feel that you are so passionate about what you do! I’m a lawyer but I don’t really love my job, I struggle with depression from this and feel very anxious, I want to make the change, do something else, brand related, and I’m willing to start from the bottom, I know this is an odd question but is there any help or advice you can give me? Who can I talk to? I just feel so confused since I studed something really different. Thanks in advance!!!!" -Anonymous

Thank you so much for your support and for sending this question in!  I’m sorry to hear that you’re struggling with depression and anxiety.  I think the best thing you can do for yourself is go to therapy.  Research different therapists in your area, and find one who preferably takes your insurance, and then set up an initial consultation.  Not every therapist is the same, so make sure you actually like them and feel comfortable with them before committing!  In the beginning, it’s helpful to go 2 times a week, and then you can do once a week for maintenance until you work through what’s going on.  Working on yourself first, will ultimately help you work through your career stuff and allow you to see the bigger picture and think more clearly.  I hope that helps and I wish you the best of luck in all that you do <3

Kat